Excitement is building- Part 1

This article appeared in the Nov/Dec edition of Gifts Today;

Gifts Today’s November/December issue is out now! - Gifts Today

The Gift Fair, which is running from January 8th to February 28th 2025, is an online trade show removing the geographical and financial barriers of traditional events, offering attendees an unparalleled opportunity to connect with the future of the Gift Industry.

Organised by the team at Xpofairs this exciting platform hosts trade shows that work around you not the other way around. The platform is not like anything you’ve seen before – it’s not a website, directory or meeting scheduler. Every aspect is designed to make trade shows faster, cheaper, easier and better. You can speak to real people in real time via instant messaging, video chat, exchange business cards and much more.

This concept is truly revolutionary for suppliers wanting to connect with independent retailers and equally game-changing for small businesses who want to get their foot in the door. They make it possible for everyone to participate at a significantly lower expense, and level the field to make sure everyone gets a fair shot! It aims to truly democratise trade shows giving new small independent businesses the same space and exposure as the big industry names. Everyone pays the same and everyone gets the same. No one has huge stands right by the front door while someone else has a tiny stand at the back in the corner!

The platform allows you to build beautiful stands in minutes so you can focus on things that actually matter when growing your business – acquiring quality leads and building a strong network! You can then log in from wherever you are in the world, in an office, shop or even from the comfort of your sofa. If you are an exhibitor, yourself or someone from your team needs to be logged in for the show, but you can carry on with your daily tasks and you will be notified if someone wants to chat. This way you do not need to travel away from your home and families and take time away from your day-to-day jobs. It saves the hassle of spreading out your resources to attend trade shows and continue with other aspects of your business. It’s a win win!

Visitors can take their time browsing the stands at their convenience, again no time travelling away or getting behind with other work. They can log in and visit as many times as they like during the course of the show, so they have time to contact everyone they need to, no one will be missed! The visitor list is growing continuously too, with visitors from UK chains and independents as well as international buyers from Italy, France, Netherlands, Serbia and the USA confirmed. Without the travel limitations the event will be truly international.

Part 2 to follow....